Rum

New Packaging for Brinley Gold Rum

New Packaging for Brinley Gold Rum

Brinley Gold Rum has announced new packaging for its line of award winning flavored rum—Vanilla, Coffee, Mango and Coconut. Read More ==>

Bacardi Infuses Spirits Market with New Flavor Innovation: Bacardi Rock Coconut Flavored Rum

Bacardi Infuses Spirits Market with New Flavor Innovation: Bacardi Rock Coconut Flavored Rum

Bacardi has announced its latest flavor innovation, Bacardi Rock Coconut. Bacardi is proud to introduce the first coconut rum infused with rock melon and coconut water. The distinct combination of sweet and highly refreshing coconut water paired with the crisp and exotic taste of rock melon create a dynamic spirit, with a rich aroma, and authentic taste. Read More ==>

DonQ Rum Finds Universal Appeal

DonQ Rum Finds Universal Appeal

Universal Partnerships & Licensing Vice President, Corporate Alliances Stephanie Testa has announced that Universal Pictures and DonQ Rum, Puerto Rico’s leading rum brand, have entered into a corporate alliance.  As the “Official Rum of Universal Pictures,” the partnership also provides for DonQ’s brands to be integrated into Universal Pictures premieres and events, develop joint programs at retail and create marketing activation across social and online media platforms. Read More ==>

Creative Juices

It takes a superb rum, ‘tending talent and a handful of fresh ingredients to make a top shelf MOJITO. Mixologist Francesco Lafranconi uses 10 CANE rum as his foundation during a recent seminar for the trade Read More ==>

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