in our current issue
Bottling Matters
Posted by Ariela Kozin

It's no secret that there's been a steep rise in craft and artisan spirits. With a flurry of craft distilleries and craft brewers popping up, Owens-Illinois has come up with one solution to solve the high-cost demands that come with custom bottling.

"O-I has a premium stock catalog that can help start-up distilleries distinguish their brand without having to create a custom mold," says Nicole Sickmann Pohl, Senior Marketing Manager, Spirits & Specialty, O-I North America.

 
Owens-Illinois' new Imperial bottle is a boon to craft distillers.
San Francisco mixologist H. Joseph Ehrmann is currently using Owens-Illinois' newest bottle from the stock catalog, the Imperial bottle." It's an exciting time where there is so much going on that you can't keep up with it. It will lead to a lot of innovation," says Ehrmann.

The Imperial bottle arouses such experimentation in Ehrmann as he utilizes it in various ways behind his own bar such as to hold syrups, create and infusions and barrel-age new cocktail ideas: "It also looks great sitting on the bar, and without a label, customers ask 'What is that?'"


Categories: Beverage Industry

Posted by Ariela Kozin on October 17, 2012 10:36 am | Permalink 
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